Guy Kawasaki’s Top 10 Rules For Success (@GuyKawasaki)

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He’s a Silicon Valley marketing executive.

He was one of the Apple employees originally responsible for marketing their Macintosh computer line in 1984.

In 2015, Kawasaki joined the Wikimedia Foundation Board of Trustees, the non-profit operating entity of Wikipedia.

He’s Guy Kawasaki and here are his Top 10 Rules for Success.

1. Make meaning
He graduated from Stanford University with a Bachelor of Arts degree in psychology.

2. Create a mantra
He earned an MBA degree at the UCLA Anderson School of Management.

3. Get going
In 1983, he got a job at Apple through his Stanford roommate, Mike Boich.

4. Be realistic
He was Apple’s chief evangelist for four years.

5. Weave a MAT
In the early 1990s he wrote columns that were featured in Forbes.

6. Tell a story
He returned to Apple as an Apple Fellow in 1995.

7. Master pitching
He popularized the word evangelist in marketing the Macintosh.

8. Eat what you kill
In 2013 he announced he would be joining Google as an advisor to Motorola.

9. Plant many seeds
In April 2014, he became the chief evangelist of Canva.

10. Don’t care what others think
He has written a number of books including The Art of Social Media and Database 101.


39 Kommentare

  1. Evan Carmichael sagt:

    Thank you very much for your question and it would be great if you could post it under the comments of this video #7 Ways – What Topic Should I Cover Next? so Evan might be able to answer it doing a #7Ways video for it or in another video especially if more people will vote or like your question. Much love. #BTA483 Shine

  2. Evan Carmichael sagt:

    Glad to know you loved it Coach Bailey. 🙂 #Believe #BTA478 Shine

  3. Ah4Petesake sagt:

    regards partnerships, i mostly agree but in my case i am creating an app that requires high levels of security (to satisfy our customers). i am planning to consult with a cybersecurity company to boost our app security and therefore add them as a partner on our site. Thoughts??

  4. Coach Bailey Cooper sagt:

    Kim Orlesky Love your channel. Do you have the interview available on YouTube? I would love to hear it. Subbed!

  5. Coach Bailey Cooper sagt:

    Love this. #8 eat what you kill is my favorite! #bta26

  6. Evan Carmichael sagt:

    Glad you liked it lorenzo. Thanks for the appreciation and for watching! 🙂 #Believe #BTA465 Shine

  7. lorenzo scarletta sagt:

    Thanks for making this great video Evan!

  8. Evan Carmichael sagt:

    Wow! That’s awesome to know Kim. 🙂 For sure it would be a fantastic interview. All the best to you! #BTA338 Shine

  9. Evan Carmichael sagt:

    Thanks for sharing your thoughts Icekuul. 🙂 I hope you’ll solve that problem. Always #Believe! #BTA337 Shine

  10. Kim Orlesky sagt:

    Thanks, Evan! I am interviewing Guy Kawasaki for my podcast shortly and this was a great review of Guy’s ideas. This should help create a fantastic interview!

  11. #1…second way to make meaning…right a wrong!  Golf’s biggest problem that I am looking to solve.

  12. Evan Carmichael sagt:

    Glad to know it helps. 🙂 All the best to you and your company Assad! Always #Believe #BTA330 Shine

  13. Assad Shah sagt:

    we are early stage , I mean really early stage company…and it helps to listen and learn
    His honesty and the 10-20-30 Rule.. Thanks

  14. Mary Brunelle sagt:

    Right back attcha! 🙂 <3

  15. Evan Carmichael sagt:

    Great day to you Mary! 🙂 #BTA321 Shine

  16. Mary Brunelle sagt:

    Oh I forgot to say Good morning 🙂 <3

  17. Evan Carmichael sagt:

    Awesome to know you use it and teach it Jerry. 🙂 More power to you! #BeleiveNation #BTA300 Shine

  18. Jerry Friedrich sagt:

    His honesty and the 10-20-30 Rule….I use it and teach it…great concept

  19. Evan Carmichael sagt:

    Thanks for the comment and for watching Tamyra. 🙂 #BelieveNation #BTA264 Shine

  20. Tamyra Campbell sagt:

    I really like this guy! Great advice Kawasaki. #ThanksEvan

  21. Evan Carmichael sagt:

    Thanks for the comment and for watching. 🙂 #BelieveNation #BTA251 Shine

  22. Evan Carmichael sagt:

    Glad you loved it. 🙂 Thank you very much for atching! #BelieveNation #BTA251 Shine

  23. Evan Carmichael sagt:

    Thanks for sharing and for watching. 🙂 #BTA251 Shine

  24. Iconoklazt 1080 sagt:

    #10 my favourite

  25. Digi Product sagt:

    Thank you for share this awesome video! Really love it!
    Guy Kawasaki is straight to the point and has so much to offer to entrepreneurs.

  26. Evan Carmichael sagt:

    We, never stop learning :). #BTA208 Nina

  27. Ja Jirayu sagt:

    I think his theory is the exact way to change the world. I need to learn from him more and more

  28. Evan Carmichael sagt:

    We have them on our to do list. Thank you for the suggestions! 🙂 #BTA178 Luka

  29. Evan Carmichael sagt:

    I’ve added him on our to do list. Thank you for the suggestion! 🙂 #BTA171 Luka

  30. Evan Carmichael sagt:

    Glad to know that. Thanks for watching Kevin. #BTA169 Shine

  31. Kevin Clarke - Focus sagt:

    I always tell my student to be committed to doing their best. Kevin Clarke – Focus

  32. Evan Carmichael sagt:

    Glad you liked it Nick. Thank you for watching! #BTA167 Shine

  33. Nick Terziski sagt:

    Awesome stuff! Thanks for the share Evan!

  34. Evan Carmichael sagt:

    +Ray Green Jr Glad to hear that! 🙂 Thanks for watching, Ray. 🙂 #BTA101 Luka

  35. Ray Green Jr sagt:

    I really enjoyed this one too!!! I’ve never heard of Guy…looking him up now 🙂 THNAKS EVAN & Group!!!

  36. michaeljustice24 sagt:

    Stephen covey, jay Abraham, Chet Holmes top tens please

  37. roscoegino sagt:

    Mark Burnett Top 10, please!

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